0 how-to-customers-sales-process-manual-enhance-customers-experience-ease-employees-effort-book-cover-ideas-with-people-gradient-background-conversation-group-sales-process-49bd380826 The dynamic image of people represents the essence of the sales process, capturing the emotion and energy involved. The bold and modern font for the title conveys professionalism and catches the reader's attention, while the clean and elegant font for the subtitle adds a touch of sophistication. The balanced layout ensures a harmonious composition, allowing the image and text to coexist seamlessly. The smooth matte finish of the cover material adds a tactile element and enhances the overall visual appeal.