Silhouettes Guide Or How To Book Cover Design (Evoking professional, economic, and young)

Visuals: A globe set against a backdrop of world currency symbols subtly integrated into a digital network. The globe is in the center, with businesspeople silhouettes layered over, representing a diverse and young workforce. The color palette consists of blue, green, and white for a fresh, professional look.

Typography: Use a sleek, modern sans-serif font for the title “Marketing Toàn cầu từ con số 0”, presenting it in bold lettering at the top. The author's names “小田部 正明/栗木 契/太田” are displayed in a smaller size, using a slightly thinner version of the same font at the bottom.

Layout: The title is at the top center, globe centered, with the business silhouettes around it, and authors’ names at the bottom. Currency symbols and digital networks form a circular pattern around the globe.

Explanation: The globe symbolizes global outreach, central to the book's theme of starting from scratch in a worldwide market. Surrounding it with currency symbols and a digital network represents the interconnectedness and multifaceted nature of modern marketing. The business silhouettes convey youthfulness and diversity, key emotions intended to resonate with the target audience. The sans-serif font choice is contemporary, aligning with modern business aesthetics. By opting for a matte finish with spot gloss, the design emphasizes specific elements, making the cover not only visually appealing but also engaging to touch, reinforcing the professional and economic themes of the book.